In September 2024, Chanel launched the Première Sound Watch, a versatile creation combining a watch, necklace, and wired earphones marked with the Chanel double C and made by Master & Dynamic.
The Chanel Première Sound Watch campaign follows Lily-Rose Depp in Paris, from Gabrielle Chanel's apartment to rue Cambon, in a film directed by Inez & Vinoodh.
